CORPORATE INFORMATIONS

The “Scientific Retailing Program” was initiated for operational efficiency and infrastructure projects.
Dealership operations in air conditioning sector were organized under İklimsa brand.
E-learning program was started.
The number of stores exceeded 150.

Gebze Logistics Center with 30 thousand m2 of closed space entered into service
Five stores in Türkiye belonging to the German consumer electronics retailer Electronic Partner were acquired.
Two music stores of Uzelli in Türkiye were acquired.
After-sales and product exchange/return services were made available to customers for the first time in the technology retail segment in Türkiye.
The corporate social responsibility project "Technology for Women" was initiated.

The Turkish operations of the American electronics retailer Best Buy were acquired.

Company’s shares began trading on the Istanbul Stock Exchange (BIST) on May 17, 2012.

Click & Collect was launched in line with the multi-channel strategy.
Teknosa started to offer alternative financing options to customers with TeknoFinans.

With Teknosacell, Teknosa became the first and only technology retail company in Turkey to provide mobile communication and line services.
TeknoSA Preo branded special products were introduced to the market.

Installment sales options for mobile devices were made available with Teknosacell.
Teknosa’s Preo-branded product range was expanded. Sales of new accessories and products (gaming, accessories, VR, drone) began.

The corporate social responsibility project, Technology for Women, celebrated its 10th anniversary.

Transformation Program for the Teknosa of the New Generation was launched.
Small home appliances and new accessories were included in the Preo product family.

Marketplace investment decision was taken.
In-store digitalization projects (TeknoTAG, TeknoGO) were realized.
The new loyalty program TeknoClub was launched.
The “Technology for Women, Solidarity for All” project was initiated with the cooperation of the Sabancı Foundation and TKDF.

MDigital channels were refreshed peer-to-peer.
The first technology-oriented marketplace was introduced to consumers.
İklimsa began activity in the area of SES.
Customer-oriented digital stores with a new concept were opened.
An introduction to the refurbished telephone market was made.
Rental services were initiated, as a first in the industry.
Sales were started to be made through live broadcasts.
Teknosa Memorial Forest was created.
Number of subscribers exceeded 1 million in the loyalty program of TeknoClub.
Teknolojik Eller support line and Blindlook collaboration was made.
Aware of the Tomorrow (Yarının Farkında) circular economy and e-waste training project was initiated.
A number of 400 thousand subscribers was reached in Teknosacell.

Customer-focused new concept digital stores became widespread.
The loyalty program TeknoClub surpassed 3 million members.
The number of subscribers in Teknosacell approached 500,000.
The product variety in Preo reached approximately 1,500.
‘The greatest gift in the second century: The Republic of Türkiye’ project was launched.
As part of the Sabancı Republic Mobilization, the Hatay Incubation Center was inaugurated.

Smart Home sections, where consumers can interact with smart home devices, have been introduced in stores.
The Greatest Gift: The Republic of Türkiye Project has been enhanced with virtual reality technology.
WhatsApp channel has been launched.
Bilge, the first AI-powered smart sales assistant of Türkiye, joined the sales team.
‘Leadership (A score)’ score was achieved within the scope of the Climate Change Program (CDP).
The First Integrated Report was released.
The home internet brand Teknosanet has been introduced to consumers.
In 2024, the Loyalty program TeknoClub reached 4.5 million members.
Preo sold more than 14 million products.
Inspiring Meetings events were initiated within the scope of the Technology for Women Project.
The social impact of Technology for Women trainings in the last three years was announced.

COMPANY OVERVIEW